Mark LaRow

Mark LaRow is the vice president of products at MicroStrategy. He joined MicroStrategy more than 7 years ago after a 17-year career at Cap Gemini Ernst & Young where he was a partner. He is responsible for all product management, product marketing, market intelligence, and marketing communications at MicroStrategy. LaRow holds a MS and SB in Electrical Engineering and Computer Science from the Massachusetts Institute of Technology. For more information on MicroStrategy, go to www.microstrategy.com.

Articles by Mark LaRow

BI to Go: Getting Dynamic Information Anytime, Anywhere

Decision-making is no longer restricted to the confines of the office. The need for critical financial metrics for an off-site board meeting, the latest market share reports for a client visit, or timely sales data for a supplier meeting are all examples that highlight the need for anytime, anywhere access to insightful information. If mobile technology is allowing users to check email, download ringtones, play games, manage schedules, and plan tasks, then why should work-related information be left behind? It is not. Mobile business intelligence (MBI), a convergence of business intelligence software, mobile technology, and Internet connectivity, is ensuring that information travels with the mobile workforce.

Posted February 15, 2009