Are you analyzing data to provide value to your business? Are you making use of big data, such as audio, video (including surveillance videos), sensor data, social profiling, clickstream logs, location data from mobile devices, customer support emails, and chat transcripts? Are you analyzing big data and structured operational data side-by-side, so your business users can query it and find innovative approaches and solutions faster than ever?
If not, it’s time to start, especially if your competitors have already started. Getting there might be easier than you think.