Wednesday, March 24, 12:00 p.m. ET
Bruce Jenks
No matter how good your technology and technical skills, organizational issues can derail a data warehousing or BI project. Therefore BIWA presents a vital topic that crosses product boundaries: organizational resistance to data warehouse initiatives - how to recognize it and what to do about it.
Many a DW/BI professional has been surprised by organizational resistance to DW/BI initiatives. Yet real organizational imperatives may be behind this apparently irrational behavior. Based on in-depth interviews with IT professionals, industry consultants and power users, our speaker Bruce Jenks will present his research findings about what drives organizational resistance to data warehouse initiatives. The talk will cover specific behaviors that can signal organizational resistance to a data warehouse program and what organizations have done to address such resistance.
Presenter: Bruce Jenks has more than 20 years experience in data warehousing and business intelligence, much of it as a consultant to large organizations spanning the US. He started his data warehousing career at Metaphor Computers, a pioneering DW/BI firm from which a number of industry luminaries sprang including Ralph Kimball (author of The Data Warehouse Toolkit). He continued his data warehousing career at HP, Stanford University and other firms. He is currently completing his doctorate in business administration at Golden Gate University, and today's material arises from his doctoral research. He is also a principal consultant for Dun and Bradstreet.
Audio Dial-In: 866.682.4770 Audio Meeting ID: 1683901 Audio Meeting Passcode: 334451
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