NC State University on the Business Case for Big Data and Analytics on IBM Power Systems

Although big data promises to dramatically alter the business environment, technology is only a decision enabler. A new white paper describes the business value of using big data techniques to gather and analyze unstructured data,  and the difference in how structured and unstructured data are used in decision making. The paper provides examples of how companies realized business value using unstructured data, shows how other companies can realize similar business value using unstructured data and explains why picking the right servers and software can make a difference. Read more.