Entrinsik Expands Implementation Services to Offer KPI Development for Informer Dashboards

Entrinsik, a developer of Informer reporting and business intelligence software (BI), is expanding its training and implementation services to offer key performance indicator (KPI) consulting and development to customers using Informer Dashboards, enabling them to visualize real-time data from multiple sources on one screen to quickly identify actionable information and key trends. 

“With so many different applications and databases used in multi-channel businesses these days, the challenge of accessing information can seem overwhelming to those who are making key business decisions to improve revenue and cut costs,” says Sharon Shelton, vice president of marketing at Entrinsik.  “Working with our customers to develop the right KPIs for their business helps them to improve decision making through the greater use of more data-driven decision making.”

Since KPIs are measurements of success toward a particular goal, Entrinsik says that establishing solid KPIs can help organizations create a culture of accountability to metrics; deliver a single version of the truth; and embrace data-driven decision making.

Informer software provides real-time access to multiple databases including Oracle, SQL Server, MySQL, Access, DB2, Informix, U2 and others without the need for complex ETL processes, data warehousing, or data cubing.  From an intuitive drag and drop web interface, Informer’s self-service reporting capabilities enable business users to drill down into data elements in real-time, sort and group, build interactive dashboards and perform ad-hoc analysis without IT support.  Informer is implemented in hours and is easy to install, configure and administer, delivering quick ROI and a low total cost of ownership. 

For a video demonstration of Informer Dashboards, go to and for additional information, visit