30 Startups to Watch in 2024

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Innovation in the big data and analytics space continues to blossom, with more companies than ever before riding the high of generative AI. Along with the myriad possibilities of this new sphere of artificial intelligence comes some questions and concerns. Startups are emerging to address challenges and leverage opportunities this new area may bring.

These companies bring fresh approaches to accelerating digital transformation, expanding what’s possible with AI and analytics, breaking down silos, enhancing security, improving data observability, introducing new types of databases, maintaining data at the edge, championing Web3, and more.

Here are 30 startups DBTA thinks are worth watching in 2024.

Airbyte (—an open-source data integration engine that helps users consolidate their data in data warehouses, lakes, and databases

Armada (—on a mission to redefine the boundaries of edge computing with a team of the brightest minds in technology and an unwavering passion for innovation, Armada is pioneering edge computing and AI solutions

Baffle (—delivers an enterprise-class data security platform that secures data stores for applications and GenAI with “no code” changes—supporting masking, tokenization, and encryption with role-based access control at the logical database, column-, row-, or field-level

Bigeye (—a data observability platform designed for data people, by data people to improve the reliability of every dataset and pipeline

CelerData (—is uniquely designed for the next generation data-driven enterprise, unleashing the power of business intelligence to help accelerate enterprise digital transformation

CI HUB (—specializes in seamlessly connecting digital asset management platforms and content management systems to streamline workflows and improve efficiency

Cookie3 (—a Web3 marketing analytics platform enabling organizations to grow their audiences faster by optimizing their marketing performance using the latest data analytics and insights

Coxwave (—helps product teams easily analyze conversational data generated from LLM-powered apps with Align AI

Datavid (—provides services and solutions for businesses to make the most of their data, including artificial intelligence, data analytics, and intelligent process automation

Entro (—a revolutionary cyber holistic security platform that offers end-to-end protection for secrets and programmatic access to cloud services and data

Hugging Face (—the leading open source and community-driven AI platform providing tools that enable users to build, explore, deploy, and train machine learning models and datasets

Kusari (—seeks to help organizations identify and quickly remediate supply chain vulnerabilities while powering secure development practices

Materialize (—the streaming database company that makes it easy for any developer or analyst to understand real-time data, answer complex questions, and build intelligent applications

Mindee (—specializing in advanced optical character recognition (OCR) APIs, Mindee enables the easy integration of intelligent document processing (IDP) capabilities into any app or system

Neon (—is comprised of PostgreSQL contributors and technologists who are on a mission to create a cloud-native database service for every developer

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