Building an Enterprise Data Strategy is Focus for TDWI’s February Conference

The Data Warehousing Institute (TDWI) will present the first event in its 2011 conference series February 13-18 at Caesars Palace in Las Vegas, with the theme "Building An Enterprise Data Strategy: A Framework For Consistent Information Across The Enterprise."

The aim of the 6-day event is to provide attendees with the education they need about how to inventory, govern, integrate, and exploit their data assets. Organizations have "massive amounts of data" as well as a variety of different databases and duplicates of databases, and, as a result, people are not aware of all the data they have and how they can utilize it, Paul Kautza, director of education of TDWI, tells 5 Minute Briefing. The conference will provide classes on how to gain critical executive sponsorship, connect point projects into a unified data management approach, and define and implement a true corporate data strategy that will deliver consistent information across an enterprise. The Las Vegas conference will offer more than 45 in-depth, vendor-neutral BI and DW courses - including 14 courses specifically related to building an enterprise data strategy.

TDWI continues to emphasize the unique value of participating in an in-person event, but, for the first time, TDWI's lead-off keynote address will also be streamed live via the internet, Paul Kautza, director of education of TDWI, tells 5 Minute Briefing. The goal of making the keynote by Jill Dyché, Partner, Baseline Consulting, on Monday, February 14, available online is to allow people who have never been to a TDWI conference to get a taste of what the event is about, Kautza explains.

Dyché, a consultant and author, will speak on "Bigger than BI: Building Your Enterprise Data Strategy," presenting a framework for a corporate data strategy that transcends the normal platforms and buzzwords and positions information as a true asset that is critical to the growth and success of the business. A second keynote by Tracy Austin, Partner, Polardene, who works regularly with CIOs and CFOs on IT budgeting, will cover how the communication of data strategy must be done in business terms around value, results, business goals, and business solutions to drive its relevance.

TDWI will also present its BI Executive Summit, a semiannual special program for executives and sponsors that is held jointly with the TDWI World Conference. The Las Vegas summit, which will take place February 14-16, is dedicated to helping organizations deliver on the promise of business intelligence by employing the techniques that leading-edge BI programs have used to harness data and advance their organizations. Designed for BI and IT executives, directors and senior managers, as well as BI sponsors who oversee the BI and DW functions, the BI Executive Summit will feature expert panels, workshops, case studies from Coca Cola and Intuit, and peer networking opportunities. Presentations from the summit will be made available online following the conference, says Kautza.

In addition, Kautza notes, the TDWI Exhibit Hall will showcase close to 40 providers of hardware, software, and services for business intelligence, data warehousing, and related technologies.

For more details, and to register for the World Conference or the BI Executive Summit, go here.