DoiT, a global leader in enterprise-grade FinOps and CloudOps solutions, is acquiring SELECT, a data optimization company purpose-built to help organizations gain visibility and control over data platform spend, starting with Snowflake—positioning DoiT as a comprehensive platform for managing cost, performance and governance across the modern cloud stack.
According to the company, this acquisition represents a strategic milestone within DoiT’s previously announced $250 million AI investment strategy and builds on recent acquisitions, including LiveDiagrams, PerfectScale, and CloudWize.
For SELECT customers, there is no change, the companies said. Contracts, pricing, support channels, and product functionality remain the same, and the SELECT team will continue to build and operate the platform.
Over time, customers will gain access to broader DoiT capabilities and integrations while maintaining continuity in service, reliability, and roadmap execution.
For DoiT customers, SELECT’s technology will be integrated into the DoiT Cloud Intelligence platform as PerfectScale for Snowflake, extending FinOps automation into the data layer.
PerfectScale for Snowflake delivers deep visibility into Snowflake usage and applies policy-driven automation to safely reduce waste without compromising performance or data quality, the vendors said. Customers will benefit from AI-assisted recommendations that analyze cloud and data telemetry together to execute safe, high-impact optimization actions.
“Data platforms have become a financial black box for many organizations,” said Vadim Solovey, CEO of DoiT. “With SELECT, we are applying the same automation-first approach that transformed infrastructure FinOps to data platforms. PerfectScale for Snowflake gives customers consistent visibility, governance and optimization across their entire cloud estate, not just compute.”
Founded by experienced data engineers, SELECT automatically detects inefficiencies such as misconfigured compute resources, inefficient queries, and misaligned resource usage.
The platform continuously enforces optimization policies in real time, translating detailed query and resource telemetry into clear, actionable business outcomes.
“From day one, our mission was to eliminate data platform waste without creating more work for engineering teams,” said Ian Whitestone, CEO of SELECT. “Joining DoiT allows us to scale that mission globally while accelerating our roadmap to support additional data platforms, including environments like Databricks. Together, we are giving customers a single control plane to manage cost and performance across infrastructure and data.”
The SELECT team will join DoiT and lead the continued development of PerfectScale for Snowflake, playing a central role in DoiT’s long-term roadmap for automated data platform optimization, the companies said.
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