OEM Partners Extend SAP HANA’s Reach in North America

Building on the momentum of SAP’s OEM (original equipment manufacturer) partner base in North America,  three OEM partners - AlertEnterpriseClockwork, and PROS - will offer their customers access to solutions with SAP HANA, a real-time in-memory technology platform.

SAP says it has quadrupled the total number of OEM partners licensing SAP HANA in the first 6 months of 2013 compared to the last 6 months of 2012, demonstrating strong partner adoption in North America and globally. With the help of this technology, OEM partners are equipped to play an increasingly critical role in helping organizations of all sizes identify, purchase, implement and run ideal solutions to address unique business needs.

“We have already seen greater adoption of SAP HANA within our ecosystem, and the OEM space will serve as a critical piece in delivering this game-changing solution to customers of all sizes in North America,” said John Graham, head of Ecosystems & Channels, SAP Americas. “Our OEM partners are leaders in their markets, and by running SAP HANA, they can help end users be more flexible, faster and knowledgeable about their business. Through these partnerships, SAP demonstrates the symbiotic relationship it has with its ecosystem. We work hand-in-hand with partners and they clearly see the limitless opportunities SAP HANA can provide.”

To learn more about OEM partners, visit