As part of a strategy to help customers better understand, control and monetize their content, Open Text Corporation, a provider of enterprise content management (ECM) software, said it plans to integrate and expand the content analytics capabilities of Nstein Technologies in the Open Text ECM Suite. Open Text Corporation acquired Nstein Technologies April 1.
"Companies need better ways to analyze, personalize, and synthesize unstructured content and that's the technology and expertise Nstein and its people add to Open Text," states Eugene Roman, chief technology officer of Open Text. "By integrating Nstein's technology into our ECM Suite, we'll deliver more powerful solutions that will help our customers gain more value from content, and even create new revenue streams both inside the corporation and throughout their networks of stakeholders."
With Nstein's technology as part of the ECM Suite, customers gain a full-featured content analysis engine they can extend across their ECM environments, covering text-based content - regulated documents, email, social media, web content, OCR-treated scanned images, and content in business systems, such as Oracle, Microsoft, and SAP, according to Open Text. As a result, customers can take advantage of increased content relevance in a variety of use cases for improved customer engagement in web and mobile applications, improved productivity of project teams, or more cost efficient legal review of content for e-discovery.
Open Text's first integration of Nstein technology will focus on user experience in web applications by integrating content analytics with Open Text's Vignette Content Management system, as well as its Media Management solution. Open Text will also integrate the technology with its Enterprise Library, the core repository layer for storing, securing and retaining content assets in the ECM Suite. The content analytics capabilities will enhance the existing information retrieval capabilities provided by the native search inherent to the ECM Suite. Like search, content analytics will become a shared service available to each Open Text ECM Suite application. These integrations will be completed over the next 12 months, and going forward, the product formerly known as Nstein Text Mining Engine will be marketed as Open Text Content Analytics.
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