Openrise App Factory Enables RevOps Teams to Unify Data from Multiple Systems

Openprise, a provider of data orchestration solutions, is releasing Openprise App Factory, a solution that enables RevOps teams to quickly create custom applications to search, report, graph, edit, share, and load data without writing any code.

App Factory applications deliver self-service access to data supporting go-to-market processes like territory assignment and lead routing, lead scoring, segmentation, campaign attribution, list loading, and hundreds more.

App Factory is part of the Openprise RevOps Performance Platform, which enables RevOps teams to orchestrate data, processes, and interactions to improve the performance of every go-to-market initiative.

“Data that’s stored in disparate silos isn’t available to marketing and sales teams to drive go-to-market initiatives, greatly diminishing the ROI of an enterprise’s data and technology investments,” said Ed King, CEO and founder, Openprise. “This is data’s ‘last-mile’ problem—where one of the final hurdles to overcome is the orchestration of user-data interaction to make the data more accessible to more people in ways that are easy to consume.”

Openprise solves the technical challenges around aggregating, enriching, and transforming large volumes of data from different sources, enabling RevOps teams to easily orchestrate this data into a go-to-market-ready format, and delivering relevant data to support campaign initiatives and other business needs for the broader organization.

Openprise App Factory lets RevOps teams create custom self-service apps and specific business processes tailored for each team, including demand generation, sales operations, professional services, channel marketing, product marketing, and community—making data more accessible to more people in ways that are easy to consume.

For more information about this release, visit