ParAccel Collaborates with MicroStrategy for High Performance Cloud and Social Media Analytics

ParAccel, a provider of a high performance analytic database,  and MicroStrategy, a provider of business intelligence software, have announced that they have extended their strategic partnership.  The alliance builds upon a recent announcement that ParAccel's analytic acceleration technology will be a core component of MicroStrategy's social media analytics applications as well as a high performance option for MicroStrategy Cloud customers.  To support these applications, ParAccel has invested dedicated resources, provided comprehensive access to its software, and committed to delivering specific product enhancements that will optimize the integration of ParAccel's analytic engine with MicroStrategy's products and offerings.

According to MicroStrategy, ParAccel's analytic engines are ideally suited to power MicroStrategy social, mobile, and business intelligence applications. Working with ParAccel, MicroStrategy will be delivering new services like MicroStrategy Cloud and Gateway for Facebook that help companies to tap into enterprise and social networking data to improve business decision making.  

The ParAccel analytics platform is designed specifically for accelerating complex analytics on extremely large and diverse sets of data.  MicroStrategy has installed ParAccel in its High Performance and Scalability Lab to perform testing and to better support joint customers.

MicroStrategy's selection of ParAccel to partner with on these two areas - the social media analytics space and cloud computing - "goes a long way to putting an objective stamp of approval on our technology and our technology strategy," ParAccel's COO Paul Zolfaghari tells 5 Minute Briefing. "MicroStrategy has had relationships with database companies for 10 to 15 years and yet we are the company that they are selecting for this." 

This announcement, observed Zolfaghari, also comes on the heels of Amazon's investment in ParAccel earlier this year, and is another "objective indicator" of the ParAcel technology.  In July, ParAccel announced that it had closed its latest funding round, with, Inc. joining ParAccel's existing investors, Menlo Ventures, Mohr Davidow Ventures, Bay Partners, Walden International, Tao Venture Capital Partners and Silicon Valley Bank in the financing. 

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