SAP Continues to Grow, Attracting Thousands of New Customers in Recent Quarter

SAP reached more than 4,100 SAP S/4HANA customers globally in the third quarter.

In North America, thousands of customers selected industry-leading SAP solutions to enable their digital transformation.

The company saw growth from the sales of SAP Hybris and SAP SuccessFactors solutions in SAP’s small and medium business (SMB) segment, which is now up to 6,000 customers, including 1,350 that chose SAP SuccessFactors Employee Central, according to SAP.

Some SAP customer successes in North America are include MOD Pizza which purchased SAP S/4HANA Cloud and the SAP SuccessFactors HCM Suite; the Cintas Corporation which selected the full SAP SuccessFactors HCM Suite, including SAP SuccessFactors Employee Central Payroll, over Workday solutions, to transform its HR services; PepsiCo is live with SAP SuccessFactors Employee Central across 78 countries; and more.

“Our journey to help businesses Run Simple will continue to accelerate into 2017 and beyond, fueled by four key attributes that position us very well in the digital era,” said Steve Shute, North America chief operating officer at SAP. “First, we have an unparalleled total vision for digital business; second, we’re the world’s largest cloud company – with 120 million users; third, we have the most innovative digital platform with HANA; and fourth, we have the most comprehensive services and the most global ecosystem.”

Customers believe in SAP’s digital strategy, according to Shute.

“Whether a company is using one or two solutions, or the entire platform with S/4HANA at the core, our customers are confident in our vision and they believe in our proven ability to execute,” Shute said. “We’re no longer solely an ERP company; we're a company with a platform and a solution for the digital economy.”

In 2017 the company will continue to focus on simplifying digital transformation for customers.

“You’ll see two things: a cadence of new innovations related to our framework for digital business; and a tightly integrated offering of solutions to help customers create competitive advantage by capitalizing on the opportunities presented by the cloud,” Shute said. “We’ll also continue to invest heavily in emerging technology categories, including machine learning, blockchain, AI and the Internet of Things.”

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