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StorMagic Creates New Global Channel Partner Program to Deliver Budget-Friendly, Simple On-Site Virtualization Solutions


StorMagic, simplifying on-site virtualization, is rolling out its new three-tiered global Channel Partner Program, designed to help partners grow revenue and deliver flexible, reliable virtualization solutions for on-site applications and data.

Built for value-added resellers (VARs), distributors, original equipment manufacturers (OEMs), systems integrators (SIs), agents, and technical alliance partners, the enhanced program offers expanded benefits, sales tools, and flexibility to meet customers’ needs today, according to the company.

Program participants can now deliver solutions that run on existing hardware, support high availability on two nodes, and reduce CapEx and OpEx.

The StorMagic Channel Partner Program features a three-tier structure for VARs and distributors:

Platinum Partners – Receive StorMagic’s highest discounts (including renewals), access to SPIFFs and MDF, deal registration, partner directory listings, co-branded campaigns, technical, and sales training and exclusive promotions. Platinum partners are expected to sell, implement and provide services to customers. In addition, they receive all benefits available to Gold and Authorized Partners.

Gold Partners – Benefit from significant discounts, access to MDF and SPIFFs, deal registration, training, marketing toolkits, and participation in co-branded programs.  In addition, Gold partners receive all benefits available to Authorized Partners.

Authorized Partners – Primarily responsible for order fulfillment following sales and technical training. These partners gain access to discounts (including renewals), sales and marketing assets, partner directory inclusion, and the ability to conduct customer transactions directly through the StorMagic Partner Portal.

OEMs, SIs, agents, and technical alliance partners are required to complete sales and/or technical certifications, and will receive various benefits including finder’s fees, co-marketing, and co-selling programs with assets and partner directory inclusion. Benefits vary based on partner type.

“StorMagic is committed to helping our partners achieve their business goals by continuously delivering flexible, reliable, affordable virtualization solutions that help keep our customers’ organizations running,” said Susan Odle, CEO, StorMagic. “With this enhanced program, partners are uniquely positioned to help customers solve infrastructure challenges at decentralized locations, including managing migrating seamlessly from Broadcom/VMware, avoiding costly hardware upgrades and introducing more flexibility—all while maximizing their productivity and profitability.”

For more information about this news, visit www.stormagic.com.


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