The Case for Smart Taxonomies

Video produced by Steve Nathans-Kelly

Northern Light CEO David Seuss enumerated the benefits of building smart taxonomies for organizing and leveraging vast content repositories during his presentation at Data Summit Connect 2021.       

Smart Taxonomies can be the basis for finding and communicating insights from vast amounts of content, Seuss explained. The task is to create relevant taxonomies and criteria for automatic tagging of the incoming TA content flows. 

"And the tagging has to be smart. It can't just look for text strings," he said. "You can't just look for the word Google and tag it as Google or the word Microsoft and tag it as Microsoft because most of the references to those things will not be about actually the company Google or the company."

These taxonomies have to be industry and use case specific and look for concepts, not just for terms, he explained. 

"And again, in every case, we're looking for the concept, not for the text string," said Seuss. "In the case of oncology, for example, there are many kinds of cancers and many terms that might indicate the presence of oncology. You might get oncology, the word you might get cancer, you might get neoplasms, which are sort of a journal reference to cancer or tumors."