UNITE has announced that John F. Gantz, chief research officer and senior vice president of IDC, will give the keynote speech at the upcoming UNITE conference which will be held May 23-26 at the Baltimore Marriott Waterfront Hotel. The opening general session and keynote address will take place Monday, May 24, from 10:30 am to 12 noon.
As chief research officer and senior vice president of IDC, Gantz has responsibility for IDC's worldwide demand-side research, global market models, and research quality control and standards. He is also a member of IDC's management committee, chief architect of IDC's Global Internet Commerce Market Model, TM, IT Economic Impact Model, and PC Software Piracy research. He is one of IDC's chief spokespersons on broad technology and market issues at major forums in the United States and around the world.
In his keynote address, Gantz will consider the "Consumerization of IT," which has been hailed by analysts as one of the most significant trends impacting global organizations today. Increasingly mobile, tech-savvy workers are blending the borders between work and home and how they use productivity devices (PDAs, smartbooks, laptops, tablets, e-readers). Today's CIO is struggling to better understand this rapidly changing workforce as well as provide "anytime/anywhere" support with increasingly shrinking budgets. The Unisys Consumerization of IT study looks at the behaviors, usage patterns and preferences of this changing workforce. The study measures how iWorkers use technology; how they interact with companies and governments in light of new technology preferences; and attitudes toward companies that use social media and smart devices as a marketing tool. It is a snapshot of a dynamic force in our culture - a snapshot that Unisys will repeat annually to measure trends in this new workforce.
Whether you're running a Mainframe environment or not, this research will help you to understand the trends, user expectations, and what businesses (and IT) need to do to prepare for the future. For more information about the May UNITE conference and to register, go here.