View from the Top: Yellowfin

Glen Rabie, CEO and Co-Founder, Yellowfin

View from the Top by Glen Rabie, CEO and Co-Founder

It’s become clear to me that the Business Intelligence (BI) market is undergoing a period of significant change. Organizations now realize the potential and value of empowering people—throughout the enterprise—with the ability to take better, faster fact-based action.

People are moving away from the  constraints, cost and complexity associated with traditional approaches to reporting and analytics—they’re demanding more.

How will we meet the demands of an increasingly large and less technical audience? How can BI continually transform to best integrate into our natural decision-making processes, and even our everyday lives?

BI needs to become more consumable, sharable, effortlessly intuitive and pervasive. At Yellowfin, we understand that to do that, we need to deliver BI you’ll love. 

Why shouldn’t analyzing your corporate data be as fun and easy as browsing your favorite online magazine, leisure time apps or social networks of choice?

Our mission is to design BI that’s easier to use; more collaborative; can reach anyone, anywhere, anytime with the information that matters to them; and can respond to your changing reporting needs. 

We empower customers with powerful business insights within days and weeks, not months or years. Anyone comfortable using a Web-browser can easily learn to take full advantage of Yellowfin’s broad range of world-class mapping, mobile and collaborative BI features.  We’re passionate about making BI easy.

With over 600 end-customers and 1,000,000 end-users, a rapidly growing international partner network and 100 percent growth rate, Yellowfin is fast becoming the next big thing in the BI space. 


For more information, please visit, or contact Yellowfin at