Volume 40 | Number 4
JUNE/JULY 2025 CONTENTS
FEATURES
RESEARCH@DBTA
2 SURVEY: AI PREPARATION HINGES ON DATA PREPARATION
BY JOE MCKENDRICK
FEATURE STORY
4 GAME-CHANGING TECHNOLOGIES IN 2025 AND BEYOND
DBTA 100 SPECIAL SECTION
18 INTRODUCTION
19 DBTA 100: THE COMPANIES THAT MATTER MOST IN DATA
DEPARTMENTS
DBTA LIVE
9 KEEPING UP WITH THE DBAS: WHAT’S AHEAD IN 2025
10 WHERE AI AND IOT MEET: STRATEGIES, TECHNOLOGIES, AND CONSIDERATIONS
TRENDS
32 PIPE DREAMS FOR THE AI-DRIVEN ENTERPRISE—THE DATA OPERATING FABRIC, REAL-TIME DATA STREAMS, AND AI AGENTS
BY GUILLAUME AYMÉ
MV SOLUTIONS
34 ENTRINSIK INFORMER 2025.1.0 RELEASE EXPANDS AI ACCESSIBILITY AND DATA VISUALIZATION
RDM INFINITY OUTLINES THE BENEFITS OF MVSHARP
35 BINARYSTAR SYSTEMS CREATES MYRA, BOOSTS PICK APPLICATIONS
COLUMNS
36 SQL SERVER DRILL DOWN > BY KEVIN KLINE
MASTERING INTERPERSONAL SKILLS: THE HIDDEN GROWTH ENGINE DRIVING SMB SUCCESS
37 EMERGING TECHNOLOGIES > BY TRACEY WILEN
THE FUTURE OF WORK IS ACCESSIBLE: APPLE’S NEW FEATURES FOR AN AGING, DIGITAL WORKFORCE
38 DBA CORNER > BY CRAIG S. MULLINS
CLOUD REPATRIATION: RETHINKING THE CLOUD-ONLY STRATEGY
40 DATABASE ELABORATIONS > BY TODD SCHRAML
WHAT TO DO WHEN YOU HAVE NOTHING