Five Minute Briefing - Information Management
June 20, 2025
Five Minute Briefing - Information Management: June 20, 2025. A concise weekly report with key product news, market research and insight for data management professionals and IT executives.
News Flashes
Mixpanel, a global leader in product analytics, is expanding its digital analytics platform, further enabling teams to continuously optimize their digital experiences and drive business outcomes. New capabilities include enhancements across session replay, experimentation, metric trees, AI automation, and warehouse integrations.
Observo AI, an AI-native data pipeline company, and GuidePoint Security, a cybersecurity solutions leader, are partnering to bring advanced AI-powered security data pipeline capabilities to more enterprise customers. According to the vendors, this partnership delivers critical capabilities to large enterprises, financial services, healthcare, retail and ecommerce, and manufacturing organizations looking to modernize their security operations.
ETL Evolution: Why It Is As Mission-Critical As Ever in the AI-Era, DBTA's most recent webinar, featured John O'Brien, principal advisor and industry analyst, Radiant Advisors, and Abhilash Mula, senior manager, product management, Informatica, who examined the mission-critical role of ETL in the AI era, as well as how to future-proof data strategies in an ever-shifting landscape.