Connect with Brian O'Neill

Brian O'Neill

Founder & Principal Designer
Designing for Analytics

Brian T. O'Neill is a designer, advisor, and founder of Designing for Analytics, an independent consultancy which helps organizations design innovate innovative products powered by data science and analytics. For over 20 years, he has worked with companies including DellEMC, Global Strategy Group, Tripadvisor, Fidelity, JP Morgan Chase, ETrade and several SAAS startups. He has spoken internationally, giving talks at O'Reilly Strata, Enterprise Data World, the International Institute for Analytics Symposium, Predictive Analytics World, and Boston College. Brian also hosts the 5-star podcast, Experiencing Data, where he reveals the strategies and activities that product, data science and analytics leaders are using to deliver valuable experiences around data. Brian also authored the DFA Self-Assessment Guide, teaches a seminar called Designing Human-Centered Data Science Solutions, and publishes a weekly Insights mailing list. In 2018, Brian also joined the International Institute for Analytics' Expert Network as an advisor on human-centered design for data science and analytics.

A classical and jazz musician by training, Brian is also a professional drummer and percussionist in Boston. He tours internationally and has performed at Carnegie Hall, The Kennedy Center, and maybe your local tiki bar. Follow him on Twitter (@rhythmspice) and join his Insights mailing list at

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