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Five Minute Briefing - SAP
November 2011

Published in conjunction with the Independent SAP Technical User Group (formerly the International Sybase User Group), this monthly publication contains news, market research, insight for the SAP user community, as well as ISUG-TECH news and information.

News Flashes

UC4, an IT automation software vendor, announced a partnership with Basis Technologies International (BTI), a provider of add-on solutions that optimize SAP, intended to deliver targeted automation solutions for SAP customers. The joint offering, dubbed "UC4 MDR powered by BTI," will integrate BTI's Mass Data Runtime - an SAP NetWeaver-based solution that delivers data processing improvements - with UC4's ONE Automation platform. The combination of these two products is designed to help accelerate and orchestrate business processes, applications and infrastructure with SAP environments.

SAP AG has announced the availability of SAP NetWeaver Business Warehouse (SAP NetWeaver BW) 7.3 running on the SAP HANA platform. SAP HANA can enhance the query performance and provide faster data loads in SAP NetWeaver BW, and help customers significantly reduce the total cost of ownership for customers by simplifying the administration with reduced data layers, according to SAP. The announcement was made at the SAPPHIRE NOW and SAP TechEd co-located event in Madrid.

Sybase has unveiled a new version of the Sybase IQ high performance column-based analytics database, due to be generally available by the end of November. "This really is an extension into big data - and big data is characterized by a lot of things - but we see the trends in the market around MapReduce and Hadoop in database analytics and we have added those capabilities into IQ 15. 4," Dan Lahl, director of product marketing at Sybase, tells 5 Minute Briefing. With the new release of IQ, he notes, Sybase IQ provides customers a "have it your way" approach.

Sybase, an SAP company, has unveiled a new guide on big data analytics titled "Intelligence for Everyone: Transforming Business Analytics Across the Enterprise." The objective of the guide is to demonstrate through facts and examples that there are tools and methods to make sense of new and massive data sets, service all users at all levels, and analyze many different data types to provide actionable answers.

Think About It

More consumers are planning to use their mobile device to make a purchase this holiday season than ever before, according to a joint national survey conducted by Sybase 365, a subsidiary of Sybase Inc., and the Mobile Marketing Association (MMA), a trade association for the mobile industry. The survey of 1,000 consumers found that more than half (62%) would be willing to make a purchase on their mobile device this holiday season if prompted by coupons, discount offers, text alerts, gift cards or loyalty points. In a similar survey conducted by Sybase 365 a year ago, only 32% of respondents said that mobile incentives would encourage them to make a purchase on their device.

ISUG-Tech News and Information

ISUG is now offering a new benefit for its members - PowerBuilder 12.5. According to Sybase, PowerBuilder has been a developer favorite for nearly two decades, and is the declarative application development environment for building, maintaining and modernizing business-critical Windows applications. PowerBuilder is simply the easiest way for developers to create the most updated, visually appealing business applications on the latest Windows platforms - on time and under budget.