In early 2018, Actian released Actian Avalanche, a high-performance cloud data warehousing (CDW) service. EMA believes this release signals the maturing of the CDW market and a shift towards high-performance CDW. As data volumes, users, and complexity of use cases expand, the limitations of early market offerings will continue to be overcome. This white paper provides an EMA update on the state of the CDW market and provides insight into how Actian Avalanche meets new challenges.