Entrinsik, Inc., a provider of web-based operational reporting and analysis solutions, has announced the launch of the Informer Channel on YouTube. The new channel will feature video clips demonstrating features of the company's web-based reporting software used by thousands around the world.

"Social media is playing an increasing role in how we communicate to our customers and to those wanting to learn more about who we are and what we do," says Sharon Shelton, vice president of marketing and Informer sales. "This new channel reflects our efforts to increase the number of online resources available for customers and others interested in our software to show how it can dramatically and cost-effectively improve their reporting capabilities."

Videos will be added regularly and include using the Informer easy-to-navigate web interface, linking data from multiple data sources in real-time, integrating Informer with desktop applications like LIVE Excel, drag and drop sorting and grouping, intelligent auto-complete, searching, archiving, scheduling, dynamic charting, database aggregate analysis and more. Visit the Informer YouTube Channel.