Chad Meley

Chad Meley is vice president of product and services marketing at Teradata Corporation.

Articles by Chad Meley

New data sources such as sensors, social media, and telematics along with new forms of analytics such as text and graph analysis have necessitated a new data lake design pattern to augment traditional design patterns such as the data warehouse. Unlike the data warehouse - an approach based on structuring and packaging data for the sake of quality, consistency, reuse, ease of use, and performance - the data lake goes in the other direction by storing raw data that lowers data acquisition costs and provides a new form of analytical agility.

Posted November 03, 2016