Michael Yudin

Michael Yudin is CTO of adMarketplace, a leading programmatic marketplace for search intent advertising. adMarketplace’s predictive algorithms adjust advertiser keyword bids by traffic source and device type based on performance data. Yudin has 20 years of engineering experience including AOL and Ubique, one of the very first successful internet startups. He received a Masters in Computer Science from the Weizmann Institute in Rehovot, Israel, and is an expert on information theory, data retrieval and cryptography. @mikeyudin

Articles by Michael Yudin

The mobile revolution has revitalized the need for searchable curated content. Mobile internet use and mobile search advertising spend are both predicted to overtake desktop usage and spend this year, and as people change the way they access the internet, they change the way they search.

Posted May 21, 2014