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Five Minute Briefing - Information Management
January 23, 2015

Five Minute Briefing - Information Management: January 23, 2015. A concise weekly report with key product news, market research and insight for data management professionals and IT executives.

News Flashes

To help organizations leverage the full range of big data to drive better decision making, Novetta has launched data refinement, entity resolution and analysis software that it says will power large-scale analytics on all data in Hadoop. The solution is now certified to run on Cloudera CDH and Hortonworks HDP.

Bad email address can undermine marketing campaigns, meaning lost opportunities for customer communication, and wasted resources. By standardizing addresses as they are entered, at point of sale or in online guest book entries, organizations can eliminate the need for a "confirming email" field, reduce fraud, improve the effectiveness of customer interactions.

Microsoft is acquiring Revolution Analytics, a commercial provider of software and services for R, a programming language for statistical computing and predictive analytics using big data.