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October 2011 - UPDATE

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Trends and Applications

Ambitious Plans for 2012 Laid Out by User Group Presidents at OpenWorld

Customer centricity has become a watchword for major corporations worldwide, but a recently released survey has revealed that many enterprises are lacking in the basic knowledge of who their customers are, not to mention their attributes, tastes, purchasing histories and relationships with other customers.

DataStax, a provider of solutions based on the open source Apache Cassandra database platform, announced it is shipping an enterprise database platform designed to enable the management of both real-time and analytic workloads from a single environment. The new platform, DataStax Enterprise, is designed to leverage the features of Cassandra to provide performance enhancements and cost savings over traditional database management solutions, the vendor claims.

Teradata, a data analytic data solutions provider, announced the latest update to its flagship data warehouse product, as well as new features in its data warehouse appliance. Teradata Database 14 is designed as the analytical engine for powering all of the vendor's "purpose-built" platform family members - from enterprise data warehouses to appliances. "We're including big data application support," says Scott Gnau, president of Teradata Labs at a briefing at the vendor's recent user group event.

Columnar database technology burst on the data warehouse scene just a couple years ago with promises of faster query speeds on vast amounts of data. They delivered on that promise, but at a cost that is no longer worth paying. Here's why.

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